Mementum

A premium collectible your superfans wear every day, with exclusive access to the artist hidden inside.

A beautiful object fans carry for life. They scan it, and a private door to the artist opens, one that lives there and nowhere else.

Macro of the worn object: the code reads as a gem

The gap

Streaming took the direct fan relationship away from artists.

Standard merch fades. The superfans who care most have nothing permanent or exclusive that ties them to the artist they love.

The mechanism

A beautiful object the fan actually wears, with a code hidden inside it.

Not a chip, not a battery, not a visible sticker. They scan it, and it opens a private experience that lives there and nowhere else. The object is gorgeous on its own. The access is the secret.

The experience

The exclusive part is chosen, not produced.

An unreleased take, a demo, behind-the-scenes, a candid message, even one aimed at a specific fan. The value is that it lives only here, not that it's new.

What each side gets

A premium product for the artist. A private door for the fan.

The artist / label gets

  • A premium, differentiated product tied to their identity. High order value, sells to the superfan tier.
  • First-party fan data. Every scan returns a name, email, and location, the thing streaming took away.
  • An ongoing channel to those fans, not a one-shot item.
  • Zero inventory risk via pre-order. We carry the manufacturing relationship and the IP.

The fan gets

  • A beautiful object they'll wear and keep, that's secretly a private door to the artist they love.
  • Access no casual listener has.
  • Something permanent and personal, not a shirt that fades.

The proof

You're not selling to the whole fanbase. You're selling to the 2% who buy half the concert tickets and spend $25+ per artist every month.

An artist needs 500 to 2,000 superfans, not 100,000 buyers.

The ask

A zero-risk co-branded drop.

Fans pre-pay, the run is funded before anything is made, and nobody carries inventory.

Want to see it in person? howard@mementum.io
— Howard, Mementum